Small-Balance Commercial Blog - Silver Hill Funding

How to Effectively Promote Yourself as a Mortgage Originator to Prospective Clients

Want to get ahead in this highly competitive small-balance commercial mortgage industry? You’ll need to properly market yourself in order to land new clients, nurture prospects, and enhance your standing within the professional community.

5 Top Questions (and Answers!) on Light Doc Commercial Loans

The majority of today’s traditional commercial mortgage lenders will require applicants to provide their tax returns as a basis for their loan’s approval. This is a major pain point for investors and small business owners. It’s also an opportunity to provide real value as a commercial loan solution provider.

5 Communication Techniques for Mortgage Brokers

It’s simple: commercial mortgage originators looking to succeed in today’s market must communicate well.

Networking with professionals in the field and marketing your services to potential clients are fundamental elements of mortgage marketing. In short, better communication means better business.

When Does an Interest-Only Commercial Loan Make Sense for Your Client?

| Comments Off on When Does an Interest-Only Commercial Loan Make Sense for Your Client?

When advising clients on loan options, there are many considerations commercial mortgage brokers need to keep in mind. Finding your client the best possible solution means taking into account their unique situation and evaluating their needs, wants, goals, and restrictions.

Silver Hill Funding Announces New Interest-Only Option for Commercial Real Estate Loans

| Comments Off on Silver Hill Funding Announces New Interest-Only Option for Commercial Real Estate Loans

Silver Hill Funding, LLC (Silver Hill), a national small-balance commercial mortgage lender, today announced the addition of an interest-only option to their popular 30-year fixed rate solution for commercial real estate loans.

When the Lowest Rate Isn’t the Best Value for Commercial Mortgage Borrowers

| Comments Off on When the Lowest Rate Isn’t the Best Value for Commercial Mortgage Borrowers

Your commercial mortgage clients are faced with a dizzying choice of loans and products when it comes to financing — while they may be familiar with the names and possibly even some of the terms for each of the products, they still often don’t understand the differences between loans and which would be best for their unique needs.

3 Top Differences Between Commercial and Residential Lending

| Comments Off on 3 Top Differences Between Commercial and Residential Lending

We’ve noticed an interesting trend in 2019. This year, half of our commercial lending webinar attendees have described themselves as being residential mortgage pros! If you’re considering commercial mortgage lending as a diversification tactic, take a minute to review some of the main differences between residential and commercial loans.

4 SBA Loan Alternatives You Should Know About

| Comments Off on 4 SBA Loan Alternatives You Should Know About

It’s no secret that SBA loans can serve as an incredibly attractive financing option for small businesses that are trying to grow. While these types of loans can carry lower interest rates and offer longer terms for repayment than most other business loans, it’s important to remember that not everyone is eligible for this type of financing.

Commercial Mortgage Marketing: Objectives for a Winning Content Strategy

| Comments Off on Commercial Mortgage Marketing: Objectives for a Winning Content Strategy

In our new series, we’ll help you create a winning commercial mortgage content marketing strategy from the ground up – you’ll learn how to find topics, write content your audience wants to read, and optimize your written materials so they rank highly on search engines like Google.

Commercial Mortgage Mailbag: LinkedIn Business Strategies

| Comments Off on Commercial Mortgage Mailbag: LinkedIn Business Strategies

Originators ask us plenty of questions about small-balance commercial loans and business strategies they can implement to close more deals.
We tend to get some questions more often than others – that’s why we’re publishing the 3rd edition of our Commercial Mortgage Mailbag feature. Read on to see if we have an answer for your biggest question.

New from SHF: 30-Year Fixed Rate Term for Commercial Loans

| Comments Off on New from SHF: 30-Year Fixed Rate Term for Commercial Loans

Any experienced commercial loan originator knows that lender’s typically offer terms of 5 or 7 years for commercial loans. In these cases, the amortization period for the loan is longer than the loan’s actual term – and at the end of the initial term, the borrower would is faced with a balloon payment made up of the balance left on the loan.

Silver Hill Funding Appoints New AVP of Business Development

| Comments Off on Silver Hill Funding Appoints New AVP of Business Development

Silver Hill Funding, LLC (Silver Hill), a national small-balance commercial mortgage lender, today announced the addition of Joe Altomonte as Assistant Vice President of Business Development.

Why Our New Low Rates are Such a Big Deal for Your Commercial Business

| Comments Off on Why Our New Low Rates are Such a Big Deal for Your Commercial Business

Experienced commercial mortgage originators know that the best loan solution for a borrower isn’t the one with the lowest interest rate – it’s the one that meets the greatest number of needs.
Still, rate plays an important role in every commercial loan transaction. Your ability to secure the most affordable solution for your clients is one of the main indicators of your strengths as an originator.

Commercial Mortgage Content Round-Up: Best of 2018

| Comments Off on Commercial Mortgage Content Round-Up: Best of 2018

Our goal throughout the year is to share insight and tips to help you optimize your marketing strategies and close more small-balance commercial mortgage deals.
So if you weren’t able to check this space regularly in 2018, now is the time to catch up!

The Definitive Guide to Qualifying Small-Balance Commercial Loan Deals

| Comments Off on The Definitive Guide to Qualifying Small-Balance Commercial Loan Deals

Ask any experienced mortgage originator.

The key to generating more revenue with small-balance commercial mortgages is to develop the ability to analyze a deal and quickly and correctly determine the best lending solution. Qualifying deals isn’t easy. Every commercial real estate deal is unique, and many include property or borrower issues that limit the number of available lender options.

Commercial Mortgage Mailbag: Ideal Client Gift Ideas and More

| Comments Off on Commercial Mortgage Mailbag: Ideal Client Gift Ideas and More

Whether it’s during a webinar presentation or a one-on-one call with a Silver Hill Regional Manager, brokers come to us with all sorts of interesting questions pertaining to the small-balance commercial mortgage industry.

We tend to get some questions more often than others – that’s why we’ve created this Commercial Mortgage Mailbag feature.  Read on to see if we have an answer for your biggest question.

How to Create Marketing Personas for Commercial Mortgage Prospects: Part 3

| Comments Off on How to Create Marketing Personas for Commercial Mortgage Prospects: Part 3

Now that you know how to collect quantitative data from your existing customer database, your next step in creating your marketing persona is to interact with your customers and take a deeper look at their stories. Collecting qualitativedata is all about learning what the numbers can’t tell you. By scheduling quick phone calls or communicating via email, you will have the opportunity to better understand the reason your clients chose to apply for a small-balance commercial mortgage loan. After speaking to multiple clients, you will likely have recognized patterns in the goals, behavior, and actions of your clientele. As an added bonus, you can use this time to improve your existing relationships clients as well!

How to Create Marketing Personas for Commercial Mortgage Prospects: Part 2

| Comments Off on How to Create Marketing Personas for Commercial Mortgage Prospects: Part 2

As a commercial real estate broker and a business owner, you are always meeting and interacting with new customers. A marketing persona is a tool that will allow you to effectively understand and cater to your customer base. Creating a marketing persona will let you break down the needs and wants of your borrowers, thereby helping you improve your products and services. Additionally, marketing personas can show you who to target as a potential borrower, along with the best medium for attracting that customer.

How to Create Marketing Personas for Commercial Mortgage Prospects: Part 1

| Comments Off on How to Create Marketing Personas for Commercial Mortgage Prospects: Part 1

Gaining a deep understanding of the business owners or investors who comprise your client base not only helps you better serve them, but it also gives you the insight you need to develop customer profiles that can improve your marketing strategy and generate more leads.

Do’s and Don’ts of the Silver Hill Closing Process

| Comments Off on Do’s and Don’ts of the Silver Hill Closing Process

When your client approaches you with the decision to apply for a small-balance commercial mortgage, they look to you to ensure that their deal closes successfully and in a timely manner. At Silver Hill Funding, we want to help you keep your client happy while catering to your unique needs as a commercial mortgage broker.

The Silver Hill Low Rate Program: What You Need to Know

| Comments Off on The Silver Hill Low Rate Program: What You Need to Know

The Silver Hill Low Rate Program is our solution for your most credit-worthy commercial real estate investors and business owners. This program makes it possible for you to offer a non-bank solution with rates starting at 6%!

If you have struggled in the past to find alternative solutions for borrowers who fall just outside bank guidelines, this program could help you capture more business generate more revenue each month.

Commercial Mortgage Mailbag: The Cure for Cold Calling

| Comments Off on Commercial Mortgage Mailbag: The Cure for Cold Calling

Commercial mortgage brokers ask us questions all the time. Some questions are geared toward a specific deal. Others are general inquiries about our loan programs. We even receive a large number of marketing-related questions from brokers looking to source more deals.

The answers to these types of questions are helpful not only for the inquiring broker, but also for the small-balance commercial mortgage broker community at large. So starting with this post, we’ll be sharing top Q&As in our Commercial Mortgage Mailbag feature.

Read This First: The Silver Hill Sweet Spot

| Comments Off on Read This First: The Silver Hill Sweet Spot

Identifying the best lending option for your clients can be a difficult process. We at Silver Hill want to make your life easier. Here’s a quick description of our “sweet spot” – the types of deals you can quickly and easily close with Silver Hill. You can use this post as a quick reference guide as you identify the best fit for your new multifamily and commercial scenarios.

Step-By-Step Rundown of Silver Hill’s Commercial Mortgage Transaction Process

| Comments Off on Step-By-Step Rundown of Silver Hill’s Commercial Mortgage Transaction Process

If you’re thinking about partnering with Silver Hill on your next small-balance commercial mortgage transaction, you’ll want to know what to expect at each stage. Here is a quick rundown of our commercial mortgage transaction process.

How to Help Your Client Create a Bridge Loan Exit Strategy

| Comments Off on How to Help Your Client Create a Bridge Loan Exit Strategy

Educating prospective borrowers is an integral facet of any commercial mortgage broker’s job. Business owners and investors rely on brokers to provide expertise and identify the challenges and opportunities they may encounter while securing a loan.

But brokers who take on commercial bridge transactions bear additional responsibility when it comes to client education. This is because bridge loans involve several wrinkles that are not typically found in a typical commercial mortgage transaction.

Designed & Developed by Figment Design